Frequently Asked
Questions (F.A.Q)
The following are
frequently asked
questions from
prospective clients
of Able Ads
copywriting, print
layout, graphics and
publishing services.
Simply click on the
question to view the
answer.
-
How much will my
copy cost?
-
How long will it
take you to write my
copy?
-
I have a small
business and just
need some copy for
my web site. Do you
perform small
projects like this?
-
Do you produce
brochures, flyers
and other such
publications?
-
We're putting
together a marketing
package in-house but
our budget doesn’t
stretch to having
you write the copy.
If we produce the
copy, could you
review, proof and
edit it for us?
-
Do you do other
creative stuff -
like
taglines, slogans,
company ads and
other stuff to
increase company or
product recognition?
-
What if I don't like
your work?
-
What if I don’t like
what you send me and
want changes?
-
What if I want to
make changes to what
you provide on first
draft?
-
Can you build a
website for my
company?
-
What size business
do you write copy
for?
-
Do you have samples
I can see? How about
references?
-
Why should I hire
you instead of an
in-house staff
copywriter?
-
I want to hire your
services, what do I
do now?
If your question is
not answered here,
please
contact us.
Answers
How much will my
copy cost?
This is like asking,
‘how long is a piece of
string’ – without
specific details it is
impossible to determine.
What we can say is that
as an offshore outsource
vendor, our overheads
are extremely low
compared to an company
operating in the US, UK
or Australia, and we
pass on our savings to
clients through our
low-cost rates.
As a very general guide,
the following are the
prices at which some of
our commonly requested
services start at. Of
course, rates vary
depending upon the
project specifics, such
as research time
required, task
complexity, etc.
Rates:
-
Two- or Three-fold
brochure: from
US$ 100*
-
Web content
(informative text):
from
US$ 75
-
Keyword rich article
(300-400 words):
from
US$ 75
-
Advertorial (500-1000
words): from
US$ 125
-
Web banner: from
US$ 10*
samples
-
Print ad (small):
from US$ 15*
samples
-
Web buttons (general):
from US$ 5
samples
*Includes
layout and basic artwork
On request for a service
quote, when we have
specific project
details, we list the
inclusive cost of the
project on the project
Scope of Work (SOW).
Once agreement is made,
our price is fixed and
inclusive. We do not add
any unexpected ‘extras’
to project completion as
per the SOW.
How long will it
take you to write my
copy?
This is an 'open ended'
question that's very
hard to answer
accurately as every
project is different.
Factors effecting
project timescale
include; material and
notes provided against
research time, the
length of the copy, the
work to be performed
(e.g. copy only, copy
plus artwork, etc) – and
of course, other
projects we may have
already scheduled.
All this said, the
following is a rough
guide of estimated
project time to
completion for commonly
requested tasks.
From agreement on the
Scope of Work:
-
Two- or Three-fold
brochure: 4 – 6
business days
-
Web content
(informative text): 2
business days
-
Keyword rich article
(300-600 words): 3-5
business days
-
Advertorial (500-1000
words): 5-8 business
days
-
Web Banner: 1 business
day
-
Print Ad: 1-2 business
days
These are estimates
only. Once we have
specific project
details, a schedule
deadline can be
accurately determined,
and we include this, and
the inclusive cost of
the project, on the
project SOW.
I have a small
business
and just need some
copy for my web
site. Do you perform
small projects like
this?
100% Yes, it doesn’t
matter what the project
size, a 300-word
article, a single web
button, or a 100-page
manual. Many of our
clients want simple
quick jobs performed
professionally - and are
pleasantly surprised
that we treat every
client and every job as
important, and we
perform the work at an
affordable price.
Do you produce
brochures, flyers
and other such
publications?
Yes we do. As a full
service publishing and
media company, we not
only write copy, but
develop artwork and
graphics, and also
perform image
manipulation as
required.
We provide
a number of options. We
can produce and perform
print layout providing
the material in a ‘print
ready’ format, so you
can use your local
printer, or we can take
it a step further, have
the printing done and
supply you with the
finished product. For
more information about
our print layout and
publishing services,
please visit the related
page on our
alternate site for more
information and samples
of such work performed.
We're putting together a
marketing package
in-house but
our budget doesn’t
stretch to having you
write the copy. If we
produce the copy, could
you review, proof, and
edit it for us?
Absolutely, we
understand that in
today’s economic climate
budgets are tight,
especially for a small
business. This means
that a lot of business
literature; reports,
sales letter, brochures,
etc, are written in
house to save money;
but, to prevent typos
and mistakes slipping
through, external
editing and proofing is
desirable. For exactly
this type of situation
we offer a low-cost
proofing and editing
service. For more
details please see our
alternate site page on
editing and print
services, or
contact us
directly.
Do
you do other creative
stuff - like
taglines,
slogans, company ads and
other stuff to increase
company or product
recognition?
Yes, not only can we
help you to develop
written slogans and
suchlike, through our
creative graphic designs
we can also produce
artwork, graphics and
logos to go with the
message, and ads to aid
branding and sales. To
see a sample selection
of print ads and web ad
banners we have produced
for clients, please
visit our
graphic design site.
What if I don't like
your work?
One of the reasons we
make so many samples of
our work available on
this and our sister
site, is so that
prospective clients can
review the quality and
different types and
styles of writing and
layouts we produce. We
do this as by reviewing
our samples, a
prospective client can
then make an informed
assessment as to how
well our material and
writing styles match
their need.
Not all writers use a
style a client wants;
so, while we hope our
samples show the
different writing styles
we use, if you don't
like any of our samples,
please, use a different
copywriting service. We
strive to match every
client’s needs and
wants, but you may want
a different writing
style. As professionals,
it makes business sense
to only provide what we
are best at, because a
client happy with the
material is usually a
repeat client.
What if I don’t like
what you send me
and want changes?
One of the reasons we
check your requirements,
(from which we make a
Scope of Work (SOW) that
we both sign off before
starting a project), is
so we can provide a
first draft that
includes all the detail
you require, presented
in the way you want.
However, when we provide
the first draft, it is
exactly that, a first
draft, not the finished
product.
On the rare occasions
there is a mismatch,
simply state what you
would like to see
differently, and we will
make a revision. We want
you to be pleased with
the material – because
we want your custom
again in the future - so
our project rates all
include revisions within
the SOW of the original
project.
What if I want to make
changes to
what you provide on
first draft?
Our project rates all
include revisions within
the agreed project Scope
of Work, so we are happy
to make changes if you
feel they are required.
However, if the change
is not part of the
originally agreed SOW,
for example, you
originally requested an
article written around a
set of 3 keywords, then
want to change one or
more of the keywords,
that may incur an
additional charge.
Can you build a website
for my
company?
To borrow a phrase from the Six Million Dollar Man, “We have
the technology,” but
building websites is not
our core business. Our
best skills are in
providing keyword rich
web content, whether as
informative text or
articles.
This said, we always work to meet clients requests
professionally. So, if a
client specifically
requests we provide this
service, we use our
skills to develop all
web content, (copy,
graphics, web buttons,
etc), but usually sub
contract the technical
aspects of the web
build, with all of the
‘behind the scenes’ SEO
coding requirements, to
one of the web builders
we trust. We then
perform quality
assurance on the
finished site before
handing over to the
client. Please
contact us for
further details if you
require this service.
What size business
do you write copy
for?
We specialize in
writing copy and
providing additional
associated
publishing and media
services for
individuals, small
businesses, medium
sized businesses,
clubs and
organizations of
various types
worldwide.
Do
you have samples I can
see? How about
references?
We
have lots of samples for
you to view, look on the
left on our home page
and follow the links. If
you're seriously
interested in hiring me
and if you ask for them.
Why should I hire you
instead of an in-house
staff copywriter?
There are many reasons
to outsource your
copywriting. For
example…
-
You don't pay any
costs in recruiting us
-
You don’t pay us a
monthly salary.
-
You don't pay for our
employee insurance,
tax or medical.
-
You don't pay for our
office, computer,
software or office
supplies.
-
You have no
obligations to Able
Ads except the fee for
work performed as and
when you need it.
I
want to hire your
services, what do I do
now?
Send us a query. The
whole process from query
to project completion
sign off is listed on
our ‘process’ page.
|
Able
Ads Ltd. 